Psychometrics for Consumer Science

This advanced course equips postgraduate students with methodological and applied skills to measure latent constructs shaping consumer preferences, with a special focus on the agrifood sector.

Materials

Title Lecture
[it] Hello, Psychometrics!.pdf 1
[en] Hello, Psychometrics!.pdf 1
[it] Il Questionario.pdf 2
[en] The Questionnaire.pdf 2
[it] Affidabilità e Validità di una Misura.pdf 3
[en] Reliability and Validity of a Measure.pdf 3
Exercise 1.do 3
[it] Variabili Latenti: Riflessive o Formative?.pdf 4
[en] Latent Variables: Reflective or Formative?.pdf 4
[it] Un po' di SEM.pdf 5
[en] A Bit of SEM.pdf 5
Exercise 2.do 6